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Purpose and values
Our business is built on a strong sense of purpose, and our values define us. We are a team of over 10,000 colleagues representing different genders, nationalities, sexual orientations and ethnicities.
Our ambition
By 2025 we want to double our group EBITDA through achieving a minimum of 10% market share in our core markets.
Ambition & strategyA trusted business
Founded in the UK in 1934, William Hill has a rich and proud heritage in the global sports betting and gaming market.
Our historyLeadership team
Our diverse leadership team epitomise our purpose and values. From a former Ice hockey player to a competitive horse rider, they have all aspects covered.
Executive Team
Our businesses
We have eight vibrant offices situated across the globe and are safely entertaining customers through betting and gaming in 10 locally licensed countries.
Businesses and markets